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- Case
Rabobank Corporate Netherlands: Turning the Smartphone into an Engine of Bottom-Line Growth
Collection: IESE (España)Ref.: M-1286-EPublished: Sep 3, 2012Format: PDFPages: 27Language: English - Teaching Note
PatientsLikeMe: An Online Community of Patients, Teaching Note
Collection: HBSP (USA)Ref.: HBS-511138-EPublished: Jun 29, 2011Format: PDFPages: 13Language: English - Case
Alcatel-Lucent: Marketing the Cell Phone as a Mobile Wallet
Collection: IESE (España)Ref.: M-1279-EPublished: May 2, 2012Format: PDFPages: 25Language: English - Case
It's the Thoughts that Count (Spanish version)
Collection: HBSP (USA)Ref.: HBS-513S30Published: Oct 15, 2009Reviewed: Jul 19, 2012Format: PDFPages: 29Language: Spanish - Case
Babcock: An Innovative Business Model in the Mining and Construction Industy
Collection: IESE (España)Ref.: M-1329-EPublished: Mar 4, 2015Format: PDFPages: 14Language: English - Case
Red Lobster (Spanish version)
Collection: HBSP (USA)Ref.: HBS-513S12Published: Sep 8, 2010Reviewed: Feb 4, 2011Format: PDFPages: 27Language: Spanish - Case
PatientsLikeMe: An Online Community of Patients
Collection: HBSP (USA)Ref.: HBS-511093-EPublished: Feb 16, 2011Reviewed: Nov 5, 2012Format: PDFPages: 22Language: English - Teaching Note
Red Lobster, Teaching Note
By Riis, JasonCollection: HBSP (USA)Ref.: HBS-511139-EPublished: Jun 30, 2011Format: PDFPages: 18Language: English - Case
Caesar IT Services: Comercializar múltiples propuestas de valor en una sola empresa
Collection: IESE (España)Ref.: M-1227Published: Feb 18, 2010Reviewed: Sep 25, 2013Format: PDFPages: 21Language: Spanish - Case
Caesar IT Services: Marketing Multiple Value Propositions in One Firm
Collection: IESE (España)Ref.: M-1227-EPublished: Nov 11, 2009Reviewed: Sep 25, 2013Format: PDFPages: 20Language: English