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Publish or Protect? (Spanish version)
Shih, Willy; Chai, SenCase HBS-615S15Service and Operations ManagementShould they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.Starting at €8.20
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Netflix (Spanish version)
Shih, Willy; Kaufman, Stephen P.; Spinola, DavidCase HBS-608S26Strategyvideo-on-demand. How should Netflix respond?Starting at €8.20
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La Estrategia de Captación de Clientes de Internet en Bankinter
Martinez-Jerez, F. Asis; Narayanan, V.G.; Brem, LisaCase HBS-104S02Accounting and ControlBankinter, un relativamente pequeño banco español, tiene una gran presencia como un proveedor de servicios financieros a Internet. Abriendo el camino a la rentabilidad a través de Internet Bankinter dará una gran ventaja competitiva sobre los bancos españoles más grandes y consolidadas. Ann Peralta, director de la red de Internet en Bankinter, debe evaluar si los miles de nuevos clientes llegando de otros portales son rentables para el banco. Per...Starting at €8.20
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Pronto Wash: Lavando los coches del mundo a ritmo de tango
Martinez-Jerez, F. Asis; Miller, Katherine M.Case HBS-108S09Knowledge and Communicationgestión ProntoWash considera si la franquicia y cuadro de mando integral podrían ser combinados para ayudar a los empleados de cara al cliente proporcionan un servicio consistente en todo el mundo y la información de captura de gestión pertinente. En 2007, ProntoWash, una empresa internacional de lavado de automóviles con sede en Argentina, estaba planeando para un rápido crecimiento throug una combinación de operaciones propias y franquiciadas. ...Starting at €8.20
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Does America Really Need Manufacturing
Pisano, Gary P.; Shih, WillyArticle HBS-R1203G-EService and Operations ManagementToo many U.S. companies base decisions about where to locate production largely on narrow financial criteria. They don't consider whether keeping manufacturing at home makes more sense strategically or take into account the impact it might have on their ability to innovate. The result has been an exodus of manufacturing from America, which has weakened the capabilities that domestic firms need to keep inventing high-quality, cost-competitive prod...Starting at €8.20
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Will Our Partner Steal Our IP (Commentary for HBR Case Study)
Shih, Willy; Wang, Jyun-ChengArticle HBS-R1301Z-EA Taiwanese manufacturer of hybrid-car parts faces risks to its proprietary technology in its partnership with a Chinese automaker. Case Study authored by Willy C. Shih and Jyun-Cheng Wang, featuring commentaries by experts Eric Giler and Mats H. Olsson. For teaching purposes, this is the commentary-only version of the HBR case study. The case-only version is reprint R1301X. The complete case study and commentary is reprint R1301M.Starting at €8.20
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Understanding Customer Profitability at Charles Schwab, Teaching Note
Martinez-Jerez, F. AsisTeaching Note HBS-107065-ELeadership and People ManagementTeaching note to 106002.Starting at €0.00
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Bankinter: Growing Through Small and Medium Enterprises, Teaching Note
Martinez-Jerez, F. AsisTeaching Note HBS-107076-ETeaching note to (107-075). This teaching note is available in only hard copy format (HBP does not have digital distribution rights to the content). As a result, a digital Educator Copy of the case is not available through this web site.Starting at €0.00
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Henkel Iberica (A) and (B), Teaching Note
Martinez-Jerez, F. Asis; Narayanan, V.G.Teaching Note HBS-107078-EService and Operations ManagementTeaching note to (105-023) and (105-024).Starting at €0.00
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Bankinter: Deploying the Mortgage Simulator to the Branches, Teaching Note
Martinez-Jerez, F. AsisTeaching Note HBS-107080-EFinanceTeaching note to 107070.Starting at €0.00