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Addiopizzo Travel: Fighting Mafia through market-based strategies
Vaccaro, Antonino; Ramus, Tommaso; La Cara, BarbaraCase BE-188-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipAddiopizzo Travel is a travel agency and tour operator that pursues socially responsible tourism in Sicily (Italy) with a special focus on the fight against mafia. The mission of Addiopizzo Travel is to support a clean, anti-mafia economy by attracting non-Sicilian tourists (Italians and foreigners) and directing them to mafia-free facilities, i.e., hotels, restaurants, and other business activities that have obtained Addiopizzo anti-mafia certif...Starting at €8.20
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Brunello Cucinelli: Ethical luxury, the luxury of ethics or what
Vaccaro, Antonino; Potito, GianmicheleCase BE-196-EBusiness Ethics and Corporate Social ResponsibilityThe company Brunello Cucinelli is an Italian fashion house operating in what it calls the "absolute luxury goods sector," specializing in cashmere. Over time, it has become one of the most exclusive brands in the international informal luxury prêt-à-porter sector. The company, founded in 1978 by the stylist and philanthropist Brunello Cucinelli, employs 1,200 people and reported ?355.9 million in revenue in 2014.Starting at €8.20
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Diagnostix (B): The dark side of a family business!
Vaccaro, AntoninoCase BE-187-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People ManagementDiagnostix is a small family-owned business that provides medical services such as blood tests, services for patients with diabetes, cosmetic surgery services, etc. It was founded in 1982 by two siblings, Attilio and Romina Girgenti. Attilio, who graduated in electronic engineering, always worked on the technical side of the company and Romina, who was more entrepreneurial, managed the administrative and commercial operations. In February 2012, a...Starting at €5.74
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Diagnostix (A): The dark side of a family business!
Vaccaro, AntoninoCase BE-186-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People ManagementDiagnostix is a small family-owned business that provides medical services such as blood tests, services for patients with diabetes, cosmetic surgery services, etc. It was founded in 1982 by two siblings, Attilio and Romina Girgenti. Attilio, who graduated in electronic engineering, always worked on the technical side of the company and Romina, who was more entrepreneurial, managed the administrative and commercial operations. In February 2012, a...Starting at €8.20
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Premià de Dalt (B): Privatization in the Name of Security
Giuseppe Giura; Vaccaro, AntoninoCase BE-209-EBusiness Ethics and Corporate Social Responsibility, Service and Operations ManagementIn 2018, the people of Premià de Dalt, a small town north of Barcelona (Spain), started to be seriously concerned about security. Indeed, the local police (Policia Urbana) had received an anomalously high number of reports of home burglaries. The mayor of the city was urged to find an immediate and effective solution. This situation was part of a much larger problem affecting Barcelona's metropolitan area. Most of the responsibility for security ...Starting at €5.74
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Addiopizzo: Mafia, Anti-Mafia or Hiding in the Grey Area
Vaccaro, Antonino; Ribera, AlbertoCase BE-172-EBusiness Ethics and Corporate Social ResponsibilityAddiopizzo is an NGO created in 2004 to fight against the extortions imposed by Sicilian Mafia. From 2004 to 2011 Addiopizzo has succesfully supported more than 600 entrepreneurs to refuse paying any money to Mafia extortionists. Addiopizzo has created an anti-bribe certification which helps consumers to distinguish between good and bad shops. This NGOs has also launched a variety of new initiatives that are reshaping socio economic networks and ...Starting at €8.20
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INSITE: la simplificación del big data
Sendagorta, Paloma; Gallo, Iñigo; Jiang Wang, ÁngelaCase M-1384MarketingInsite es un programa de software de inteligencia comercial orientada al cliente desarrollado por una empresa de consultoría europea. La división de la península ibérica obtuvo malos resultados en 2020. Al director le preocupa especialmente el número de demos que se ofrecen a los clientes potenciales: las demos concedidas por el equipo de ventas han aumentado, mientras que las ventas han disminuido. La dirección debe replantearse el proceso de co...Starting at €8.20
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Addiopizzo Travel: Luchar contra la mafia con estrategias de mercado
Vaccaro, Antonino; Ramus, Tommaso; La Cara, BarbaraCase BE-188Business Ethics and Corporate Social Responsibility, EntrepreneurshipAddiopizzo Travel es una agencia de viajes y turoperador que se dedica al turismo socialmente responsable en Sicilia (Italia) y que hace especial hincapié en la lucha contra la mafia. La misión de Addiopizzo Travel es prestar apoyo a la economía limpia que se muestra contraria a la mafia, atrayendo a turistas no sicilianos (de la península italiana y extranjeros) para dirigirles a lugares que no colaboren con la mafia: hoteles, restaurantes y otr...Starting at €8.20
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Arianna Occhipinti
Vaccaro, AntoninoCase BE-207-EBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Economics, StrategyArianna Occhipinti is a Sicilian entrepreneur who created a company focused on biological wines. She seriously take into consideration sustainability issues proving to be a fantastic example of woman leadership in difficult cultural contexts.Starting at €8.20
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INSITE: Simplified Big Data
Sendagorta, Paloma; Gallo, Iñigo; Jiang Wang, ÁngelaCase M-1384-EMarketingInsite is a customer business intelligence software developed by a European consulting company. The Iberia branch has had poor results during 2020. Of particular concern to the manager is the number of demos that are offered to potential clients: demos granted by the sales team have increased, while sales have decreased. Management has to review the process for granting demos. In particular, the case presents three such decisions: clients who are...Starting at €8.20