Ivey Business School (Canada)
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Alberta Ballet: Proposal for Growth
Edmund Gee; Peggy HedgesCase IVEY-9B15M097-EEntrepreneurship, StrategyAlberta Ballet, composed of the Alberta Ballet professional dance company and The School of Alberta Ballet, had experienced remarkable success in North America and Europe. However, in 2014, it faced a set of unique problems. Demand for performances from the company had grown so significantly that it was no longer able to accommodate all requests, especially from smaller markets in Alberta. Coupled with increasing demand, operations were fragmente...Starting at €8.20
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Maple Tree Cancer Alliance: Growing Pains
Phoebe Tsai; Andrew WondersCase IVEY-W30172-EInformation Technologies, StrategyKaren Wonders founded Maple Tree Cancer Alliance (MTCA) in 2011 as a non-profit organization in Dayton, Ohio, to improve cancer patients’ quality of life through an individualized exercise program. By early 2020, MTCA had enjoyed significant growth, crossing the geographical and administrative boundaries of several hospital networks in the United States. Funding from hospital networks was contingent upon the efficacy of MTCA’s exercise program, w...Starting at €8.20
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Maple Tree Cancer Alliance: Growing Beyond a Regional Brand
Phoebe Tsai; Andrew WondersCase IVEY-9B20M157-EEntrepreneurship, StrategyIn late 2017, the founder of Maple Tree Cancer Alliance faced a new challenge. In 2011, she had launched the non-profit organization to improve the quality of life for cancer patients by providing them with individualized exercise training programs, nutriStarting at €8.20
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Brookfield Residential Properties: Identifying and Engaging Stakeholders
Norm Althouse; Peggy Hedges; Cheryl BrazellCase IVEY-9B17M148-EStrategyIn early summer 2012, Brookfield Residential Properties Inc. (Brookfield), a Calgary-based residential property developer with holdings throughout North America, had an opportunity to develop a vacant site in the inner-city community of Scarboro, in the southwest quadrant of Calgary. Brookfield did not own the site but was working with the landowner to request that the city of Calgary rezone the site from single family to Direct Control to allow ...Starting at €8.20