Ivey Business School (Canada)
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McCormick & Co.: Deploying Artificial Intelligence in New Product Development
Darren Meister, Ramasastry ChandrasekharCase IVEY-W25509-EInformation Technologies, StrategyIn February 2020, the director of Global Creative Intelligence at McCormick & Company, Inc. (McCormick), was grappling with some challenges at his desk at the company’s headquarters in the United States. Having been mandated to deploy Artificial IntelligeStarting at €8.20
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Allswell Productions: A Tough Act to Follow - Teaching Note
Ian Dunn; Lauren NicolaasTeaching Note IVEY-W27953-EMarketingTeaching note for product W27952.Starting at €0.00
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Lowe's Companies, Inc.
Elizabeth M.A. Grasby; Ian DunnCase IVEY-9B12B006-EAccounting and ControlCrystal Anderson was evaluating her investment portfolio. She was searching for new equities to purchase before the end of the current RRSP season and wanted to diversify her current holdings by investing in the home improvement retail industry, specifically in Lowe’s Companies, Inc. Lowe’s, headquartered in the United States, was a major home improvement retailer and was currently undergoing an expansion into the Canadian market. She had just re...Starting at €8.20