IESE (España)
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Diversey y la creación del 'Internet of Clean'
Sieber, Sandra; Rafnsdottir, AnnaCase SI-202Information TechnologiesDiversey, un "proveedor global de soluciones de limpieza, saneamiento e higiene para empresas", ha implementado una nueva propuesta de valor en el marco de su transformación digital, pasando de un modelo de negocio pipeline a otro de plataforma basada en el conocimiento. Su viaje ha influido enormemente en el sector de la limpieza e higiene, que había quedado en gran medida al margen de la digitalización.Starting at €8.20
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Diversey and the Creation of the "Internet of Clean"
Sieber, Sandra; Rafnsdottir, AnnaCase SI-202-EInformation TechnologiesDiversey, a "global provider of commercial cleaning, sanitation and hygiene solutions," has implemented a new value proposition as part of its digital transformation, changing from a pipeline business into a knowledge-based platform business. Along the way, it heavily influenced the cleaning and hygiene industry, which had been mostly untouched by digitization.Starting at €8.20
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Starship SpaceX: The Disruption in the Space Value Chain
Jané, Joan; Guitard, BlancaCase OIT-11-EEntrepreneurship, Innovation and Change, Service and Operations ManagementSpaceX was established in 2002 to fulfill founder, CEO and chief engineer Ellon Musk's heady plan to colonize Mars. Starship aimed to be a "Mars colonial transporter" or, more formally, an "interplanetary transport system" both in ease of access and affordability, and designed to be "aircraft-like" from the specification and operational standpoints to maximize the vehicle's utilization rate of launching kilotons of payloads into orbit per year. S...Starting at €8.20
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Diversey and the Creation of the "Internet of Clean" (Portuguese Version, Brazil)
Sieber, Sandra; Rafnsdottir, AnnaCase SI-202-PBInformation TechnologiesDiversey, a "global provider of commercial cleaning, sanitation and hygiene solutions," has implemented a new value proposition as part of its digital transformation, changing from a pipeline business into a knowledge-based platform business. Along the way, it heavily influenced the cleaning and hygiene industry, which had been mostly untouched by digitization.Starting at €8.20
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Starship SpaceX: La disrupción en la cadena de valor del espacio
Jané, Joan; Guitard, BlancaCase OIT-11Entrepreneurship, Innovation and Change, Service and Operations ManagementSpaceX fue constituida en 2002 con el fin de hacer realidad el ambicioso plan para colonizar Marte de Elon Musk, su fundador, CEO e ingeniero jefe Elon Musk. El Starship, que aspiraba a ser un "transportador colonial de Marte" o, en una definición más formal, un "sistema de transporte interplanetario" tanto en facilidad de acceso como asequibilidad, estaba diseñado para ser "como un avión" desde los puntos de vista especificacional y operacional....Starting at €8.20