IESE (España)
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The Shubert Organization: The Show Must Go On (condensed)
Beech, María Alejandra; Villanueva, Julian; González, JorgeCase M-1240-EMarketingIn January 2009, Bob Wankel sat in his office at the historic Sardi's building on 44th Street, New York, as he considered the challenges ahead: several Broadway shows were closing, and a severe economic downturn threatened future productions. Many were calling for changes in the theater industry, and the Shubert Organization (where Mr. Wankel had worked for 33 years) had recently lost its Chairman, Gerald Schoenfeld. As the firm's new President a...Starting at €8.20
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Shubert Organization: el espectáculo debe continuar (condensado)
Beech, María Alejandra; Villanueva, Julian; González, JorgeCase M-1240MarketingEn enero de 2009, Bob Wankel estaba sentado en su despacho, situado en el histórico edificio Sardi's de la calle 44 de Nueva York, pensando en los retos que tenía por delante: varios espectáculos de Broadway se estaban clausurando y una severa recesión económica amenazaba las futuras producciones. Muchas voces estaban pidiendo cambios en el sector teatral, y la Shubert Organization -en la que el Sr. Wankel llevaba 33 años trabajando- había perdi...Starting at €8.20
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Hurricane Sandy: Supply, Demand and Appropriate Responses to the Gas Shortage
Olsen, Morten; McBride, EmilyCase ECON-420-EEconomicsThe Hurricane Sandy case focuses on understanding how markets work, supply and demand, market equilibrium and the role of prices as a coordination mechanism. To this end, we use the aftermath of the hurricane that hit New York and New Jersey in 2012, and in particular the gas shortages that caused long lines and frayed tempers. Hurricane Sandy interrupted gas supplies, resulting in many stations around the city shutting down when their supply ran...Starting at €8.20