IESE (España)
- Case
Repositioning Royco Minute Soup: Evaluating a Word-of-Mouth Campaign
Collection: IESE (España)Ref.: M-1320-EPublished: Oct 15, 2014Reviewed: Mar 26, 2015Format: pdfPages: 20Language: English - Case
Traslado a Grenoble (B)
Collection: IESE (España)Ref.: NEG-8Published: Feb 16, 2023Format: pdfPages: 1Language: Spanish - Case
El reposicionamiento de Royco Minute Soup: evaluacion de una campaña boca a boca
Collection: IESE (España)Ref.: M-1320Published: Oct 15, 2014Reviewed: Mar 26, 2015Format: pdfPages: 19Language: Spanish - Case
Traslado a Grenoble (A)
Collection: IESE (España)Ref.: NEG-7Published: Feb 10, 2023Format: pdfPages: 7Language: Spanish