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Axel Springer in 2016: From Transformation to Acceleration
Burgelman, R; Siegel, R; Kissick, RCase SGSB-E610-EEntrepreneurshipAs of 2016, Mathias Döpfner, chief executive officer (CEO) of Axel Springer SE, had successfully transitioned the German publishing house through a major digital transformation in the world of journalism. Given the massive disruption that had occurred over the previous two decades with how people consumed news, this was no small feat. During this time, many newspapers, magazines, and journals failed to keep up with the rapidly changing industry...Starting at €8.20
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Keyssa: Unraveling the Laws of Physics - Teaching Note
Siegel, R; Kissick, RCase SGSB-E599TN-EEntrepreneurshipKeyssa: Unraveling the Laws of Physics” explores the challenges associated with growing a start-up around a brand new technology. In October 2012, Eric Almgren became CEO of Keyssa. Founded in 2009, Keyssa reinvented the physical connector, an essential component in every computing and mobile device around the globe. Using a novel technology called Kiss Connectivity, Keyssa enabled contactless, wireless, secure, instant data flows within and b...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software
Siegel, R; Kissick, RCase SGSB-E600-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software - Teaching note
Siegel, R; Kissick, RTeaching Note SGSB-E600TN-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €0.00
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Stripe: Increasing the GDP of the Internet - Teaching Note
Siegel, R; Kissick, RTeaching Note SGSB-E601TN-EEntrepreneurshipIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Starting at €0.00
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Opportunity Network (A): una startup no disruptiva revoluciona las redes empresariales
Amigó i Navarro, Pau; Prats, Mª JuliaCase E-185Decision Analysis, Entrepreneurship, StrategyBrian Pallas, un joven italiano que había trabajado en una famosa consultora, decidió lanzar una startup después de que su compañía le patrocinase cursar un programa MBA. Hijo de un empresario del mundo del espectáculo, enseguida encontró un target al que ofrecer servicios: empresas familiares como la de su padre. Logró conformar un gran equipo directivo, refrendando con éxito su idea en distintos países. Sin embargo, para poder seguir creciendo,...Starting at €8.20
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Stripe: Increasing the GDP of the Internet
Siegel, R; Kissick, RCase SGSB-E601-EEntrepreneurshipIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Starting at €8.20
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Opportunity Network (A): A Non-Disruptive Start-up Revolutionizes Business Networking
Amigó i Navarro, Pau; Prats, Mª JuliaCase E-185-EDecision Analysis, Entrepreneurship, StrategyMr. Pallas, a young Italian who had worked at a renowned consulting firm, decided to launch a start-up after obtaining a sponsorship from his company to study an MBA program. Son of an entrepreneur in the entertainment industry, he soon found a target to serve: other family business like his dad´s. He managed to build a great management team, successfully validate the idea in different countries. However, in order to continue growing, they would ...Starting at €8.20
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Verizon Reimagines Corporate Real Estate
Lehr, Josh; Amigó, Pau; Prats, Mª JuliaCase E-191-EDecision Analysis, Entrepreneurship, Innovation and ChangeIn late October 2015 James Tousignant, Director of Transactions and Real Estate Development for Verizon Global Real Estate, was sitting in his office at Verizon's headquarters in Basking Ridge, NJ' a sprawling 1.4 MM square foot megaplex of 80's construction. The compound was made up of nine building wings and a central core to serve food to over 5,000 employees each day. As he looked out his office window he pondered what he should do. Verizon h...Starting at €8.20
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TrueCar: Transforming the Car Buying Experience
Siegel, R; Yin, LiCase SGSB-E527-EEntrepreneurshipThe case follows Scott Painter and his executive team as they deal with a crisis that threatens the survival of TrueCar, a company founded by Painter to improve consumers’ car buying experiences. TrueCar’s automotive dealer network, from which the company earns its revenue, is rapidly declining in size as dealers leave to protest TrueCar’s practices. The case also describes Painter’s career and his personality as context for the situation. Pai...Starting at €8.20