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Dannon: mercadotecnia y responsabilidad social Corporativa
Marquis, Christopher; Shah, Pooja; Tolleson, Amanda; Thomason, BobbiCase HBS-410S22Leadership and People ManagementPara maximizar su eficacia, los casos de color deben imprimirse en color. A finales de 2009, The Dannon Company estaba considerando pro comunicando activamente sus esfuerzos en materia de RSE a los consumidores. Con la fuerte conexión entre la producción de Dannon de alimentos para la salud y su compromiso con la salud y la nutrición de las actividades de RSE de base, la comunicación de estas actividades a los consumidores podrían mejorar el éxit...Starting at €8.20
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Whole Foods: Balancing Social Mission and Growth, Teaching Note
Marquis, Christopher; Thomason, BobbiTeaching Note HBS-411057-ELeadership and People ManagementTeaching Note for 410023.Starting at €0.00
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VeeV on the Rocks, Teaching Note
Marquis, Christopher; Margolis, Joshua D.; Thomason, BobbiTeaching Note HBS-411076-ELeadership and People ManagementTeaching Note for 410006.Starting at €0.00
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JPMorgan Chase & Co.: Open Banking
Robert D. Austin; Jashan PuniyaCase IVEY-9B21M060-EInformation Technologies, Knowledge and CommunicationJPMorgan Chase & Co. (JPMC), one of the world’s largest banks, was confronting the advent of open banking in its retail banking business. In late 2020, policy makers and regulators were advocating movement toward open banking with growing enthusiasm as a way to stimulate competition in the financial services sector and thus, encourage greater value creation for consumers.
JPMC, however, seemed to embrace open banking while also resisting i...Starting at €8.20
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The Dannon Company: Marketing and Corporate Social Responsibility (B)
Marquis, Christopher; Thomason, BobbiCase HBS-412047-ELeadership and People ManagementTo maximize their effectiveness, color cases should be printed in color. Details Dannon's decision to initiate a cause marketing program focused on breast cancer to directly compete with Yoplait.Starting at €5.74
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Digital Transformation at GE: What Went Wrong
Robert D. Austin; Genevieve PelowCase IVEY-9B19M110-EStrategyAs recently as 2017, General Electric (GE) had been touted as an example of how established companies could pre-emptively transform their businesses digitally, without waiting to be forced to do so by their competition. But in 2018, the wheels appeared to fall off GE's transformation, amid a crisis that included leadership changes, dividend cuts, credit downgrades, and a stock price crash. The company announced that it would sell GE Digital, the ...Starting at €8.20
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Knight Capital Americas LLC
Robert D. Austin; Darren MeisterCase IVEY-9B15E008-EInformation TechnologiesIt took 19 years to build Knight Capital Americas LLC into the largest market maker on the New York Stock Exchange, but on August 1, 2012, it took only 45 minutes for the firm to be wiped out by an information technology (IT) problem: a change in the company's software caused it to lose more than $450 million dollars in less than an hour. Although it was ultimately saved from bankruptcy when it was acquired two days later, the terms of acquisitio...Starting at €8.20
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Hart Schaffner Marx: Neurodiversity at a Classic American Suit Maker
Robert D. AustinCase IVEY-9B18C048-ELeadership and People ManagementIn 2015, the chief executive officer (CEO) of Hart Schaffner Marx, a 130-year-old U.S. maker of men’s suits and sport coats in Des Plaines, Illinois, set out to create an employment program for people with autism with the help of the company's partner, AuStarting at €8.20
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Balancing Social Mission and Growth (Spanish version)
Marquis, Christopher; Besharov, Marya; Thomason, BobbiCase HBS-415S13Leadership and People ManagementBalancing Social Mission and Growth' also allows for students to assess CEO John Mackey's new model of "conscious capitalism." Is Mackey's idea a workable model, or just an excuse for Whole Foods extensive growth while avoiding progressive practices such as a unionized workforce?Starting at €8.20
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PNC Financial: Grow Up Great (A) and (B), Teaching Note
Marquis, Christopher; Rangan, V. Kasturi; Thomason, BobbiTeaching Note HBS-410120-ELeadership and People ManagementTeaching Note for 409108 and 412119.Starting at €0.00