IESE (España)
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The Shubert Organization: The Show Must Go On (condensed)
Beech, María Alejandra; Villanueva, Julian; González, JorgeCase M-1240-EMarketingIn January 2009, Bob Wankel sat in his office at the historic Sardi's building on 44th Street, New York, as he considered the challenges ahead: several Broadway shows were closing, and a severe economic downturn threatened future productions. Many were calling for changes in the theater industry, and the Shubert Organization (where Mr. Wankel had worked for 33 years) had recently lost its Chairman, Gerald Schoenfeld. As the firm's new President a...Starting at €8.20
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GoQuickly.com and FileAway: Advertising in the Super Bowl
Gallo, Iñigo; González, Jorge; Capizzani, Mario; Panlilio, LorenzoCase M-1374-EMarketingKickersoft managers Jennifer Green and Ted Gutner, along with their respective marketing teams, were preparing for an important presentation meeting with CEO Henrik Mathison. During the meeting, the decision would be made on which creative concepts the US software company would use for that year's Super Bowl advertisements for FileAway and GoQuickly.com-Kickersoft's two most important cloud-based products. Green and Gutner were excited, but the...Starting at €8.20
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BabySupplies: el conflicto entre una empresaria y sus inversores (C)
Ener, HakanCase E-183Business Ethics and Corporate Social Responsibility, EntrepreneurshipEl periodo de calma que se produce tras el nombramiento del nuevo CEO llega a su fin cuando FineWorks Venture Capital se entera de que Liz, la fundadora de Baby Supplies, ha creado por su cuenta una empresa del mismo sector. ¿Cómo debe reaccionar FineWorks ante esta noticia?Starting at €5.74
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BabySupplies: Entrepreneur-Investor Conflict (C)
Ener, HakanCase E-183-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipThe peaceful period following the appointment of a new CEO is about to come to an end as FineWorks Venture Capital learns about Liz, the founder of BabySupplies, setting up an independent company operating in the same industry. What should FineWorks do in response?Starting at €5.74
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BabySupplies: Entrepreneur-Investor Conflict (A)
Ener, HakanCase E-179-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, EntrepreneurshipMore than two years ago, Liz, the founder of BabySupplies, received an investment from FineWorks Venture Capital. Now, with BabySupplies' revenues below forecast and the business yet to achieve breakeven, she is facing a difficult request. The FineWorks Venture Capital fund, in light of BabySupplies' lagging revenues, wants to exercise their contractual right to obtain more shares in BabySupplies at no cost. This right is based on the shareholder...Starting at €8.20
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Shubert Organization: el espectáculo debe continuar (condensado)
Beech, María Alejandra; Villanueva, Julian; González, JorgeCase M-1240MarketingEn enero de 2009, Bob Wankel estaba sentado en su despacho, situado en el histórico edificio Sardi's de la calle 44 de Nueva York, pensando en los retos que tenía por delante: varios espectáculos de Broadway se estaban clausurando y una severa recesión económica amenazaba las futuras producciones. Muchas voces estaban pidiendo cambios en el sector teatral, y la Shubert Organization -en la que el Sr. Wankel llevaba 33 años trabajando- había perdi...Starting at €8.20
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The Shubert Organization: The Show Must Go On
Alex, Maria; Villanueva, Julian; González, JorgeCase M-1232-EMarketingIn January 2009, Bob Wankel sat in his office at the historic Sardi's building on 44th Street, New York, as he considered the challenges ahead: several Broadway shows were closing, and a severe economic downturn threatened future productions. Many were calling for changes in the theater industry, and the Shubert Organization (where Mr. Wankel had worked for 33 years) had recently lost its Chairman, Gerald Schoenfeld. As the firm's new President ...Starting at €8.20
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BabySupplies: el conflicto entre empresarios e inversores (B)
Ener, HakanCase E-180Business Ethics and Corporate Social Responsibility, Corporate Governance, EntrepreneurshipYa han pasado varios meses desde los acontecimientos descritos en la parte A del caso titulado "BabySupplies: el conflicto entre empresarios e inversores" y han surgido nuevos problemas que ponen en riesgo la viabilidad de la empresa. La compañía ha estado acumulando deudas con los proveedores, por lo que algunos de ellos han dejado de abastecer a BabySupplies. Liz ocultó este hecho a los miembros del Consejo de Administración durante varios mese...Starting at €5.74
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BabySupplies: el conflicto entre empresarios e inversores (A)
Ener, HakanCase E-179Business Ethics and Corporate Social Responsibility, Corporate Governance, EntrepreneurshipHace más de dos años, Liz, la fundadora de BabySupplies, obtuvo una inversión de FineWorks Venture Capital. Sin embargo, ahora, los ingresos de BabySupplies se encontraban por debajo de las previsiones y la empresa no había conseguido alcanzar el umbral de rentabilidad, y su fundadora debía dar respuesta a una petición complicada. El fondo de capital riesgo FineWorks Venture Capital, a la vista de los escasos ingresos que generaba BabySupplies, d...Starting at €8.20
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BabySupplies: Entrepreneur-Investor Conflict (B)
Ener, HakanCase E-180-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, EntrepreneurshipSeveral months have passed since the conclusion of part A of the case "BabySupplies Entrepreneur-Investor Conflict," and additional serious problems have emerged that threaten the company's viability. The company has been accumulating overdue debt to suppliers, some of whom have cut off their supply. Liz hid this fact from the Board for a few months. There is now an added problem of trust. Without a new investment, the company is likely to go ba...Starting at €5.74