HBSP (USA)
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The Art of Managing Complementors (Spanish version)
Yoffie, David B.; Kwak, MaryArticle HBS-R0609EStrategyhard power (inducements or coercion to get what you want) and soft power (persuasion through indirect means to get others to want what you want). The authors explain how to build both hard power and soft, illustrate the strengths and limits of each, and offer guidelines for choosing one over the other. Conflict among complementors is inevitable, but together, hard and soft power can help companies manage the dark side of complementor relationshi...Starting at €8.20
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What's Your Google Strategy? (Spanish version)
Hagiu, Andrei; Yoffie, David B.Article HBS-R0904FStrategy(1) Whether to play with existing MSPs, build their own platform, or do both; (2) once they've concluded that at least one third-party MSP can benefit their business, deciding how many to join; and (3) figuring out how to play - that is, which features or services they should adopt and which they should reject in order to maintain their company's competitive advantage. Some companies that lack the power to influence an MSP's actions may have few...Starting at €8.20
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Apple Computer--1995 (A) (Spanish Version)
Yoffie, David B.; Mahmood, TakiaCase HBS-718S22StrategyActualizaciones de Apple Computer - 1992. Resume las acciones estratégicas entre 1992 y 1995 con respecto a los PC, el PowerMac, multimedia, la concesión de licencias del sistema operativo, y alianzas con IBM.Starting at €8.20
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Walmart Update, 2019 (Spanish version)
Yoffie, David B.; Fisher, DanielCase HBS-720S07StrategyIn 2019 Walmart was still the world's largest company, with over $500 billion in annual revenue and operations around the world. Although it had mostly vanquished its rival discount retailers in the U.S., it was struggling to find the right growth strategy. Facing a mature U.S. market, it had looked to ecommerce and international sales as an engine of growth. Walmart leadership also faced intense competition from dominant online retailer Amazon. ...Starting at €8.20
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Jeffrey Dunn and Sesame Workshop: Bringing Big Bird Back to Health, Teaching Note
Kanter, Rosabeth Moss; Raffaelli, Ryan L.; Malone, Ai-Ling Jamila; Cohen, JonathanTeaching Note HBS-ALI017-ETeaching note for cases 317086 and 317094.Starting at €0.00
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Coke vs. Pepsi in the 1990s (Spanish version)
Yoffie, David B.; Foley, SharonCase HBS-703S09StrategyThe competition between Coke and Pepsi is a classic corporate battle that began in America at the turn of the century and has expanded into worldwide competitive warfare in the 1990s. This case examines the economics of the soft drink and bottling industries, and describes the history and internationalization of the cola wars.Starting at €8.20
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Gucci Group N.V. (B) (Spanish Version)
Yoffie, David B.; Kwak, MaryCase HBS-703S11StrategyComplementa el caso (A).Starting at €5.74
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Gucci Group N.V. (C) Progresos en YSL
Yoffie, David B.; Kwak, MaryCase HBS-703S12StrategyComplementa el caso (A).Starting at €5.74
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Wal-Mart en 2002
Yoffie, David B.; Wang, YusiCase HBS-703S13StrategyEn su primer trimestre de 2002, Wal-Mart se convirtió en la empresa más grande en el mundo (por ventas) y se expandió a Japón. Fue imparable el gigante minorista? Este caso explora temas más importantes de Wal-Mart como factor en el crecimiento línea de fondo superior e: la diversificación en las tiendas de comestibles, nuevos canales de venta como los mercados Barrio, y continuó la expansión internacional.Starting at €8.20
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Las guerras de los navegadores, 1994-1998
Yoffie, David B.; Kwak, MaryCase HBS-705S21StrategyAnaliza la competencia entre Netscape y Microsoft en el mercado de los navegadores web y productos relacionados. A pesar de su ventaja de ser el primero, Netscape ve su cuota de mercado una vez caída Microsoft se convierte en "núcleo duro" de la Internet. En la primavera de 1998, el futuro de ambas empresas está en la línea.Starting at €8.20