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HBSP (USA)
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Ten Ways to Create Shareholder Value (Spanish version)
Rappaport, AlfredArticle HBS-R0609CFinanceThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Executives have developed tunnel vision in their pursuit of shareholder value, focusing on short-term performance at the expense of investing in long-term growth. It's time to broaden that perspective and begin shaping business strategies in light of the competitiv...Starting at €8.20
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El secreto estratégico de las firmas de capital privado
Barber, Felix; Goold, MichaelArticle HBS-R0709BFinanceLas enormes sumas que las firmas de capital privado hacen de sus inversiones evocan admiración y envidia. Por lo general, estas declaraciones se atribuyen a un uso agresivo de las empresas de la deuda, la concentración en el flujo de caja y los márgenes, la libertad de la normativa de la empresa pública, e incentivos fuertes para los gerentes operativos. Pero la razón fundamental para el éxito de capital privado es la estrategia de compra para ve...Starting at €8.20
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Radically Simple IT (Spanish version)
Upton, David M.; Staats, Bradley R.Article HBS-R0803JInformation Technologiesthe difficulty and expense of mapping out all requirements before a project starts because people often cannot specify everything that they need beforehand; the other unanticipated needs that almost always arise once a system is in operation; and the tricky task of persuading people to use and "own" it. Japan's Shinsei Bank emerged during the authors' research as a standout among the companies applying the path-based method. The firm designed, b...Starting at €8.20
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Need Cash? Look Inside Your Company (Spanish version)
Kaiser, Kevin; Young, S. DavidArticle HBS-R0905EFinancemanaging to the income statement, which can encourage executives to tie up capital in stock and receivables because income statements often fail to include important cost items; rewarding the sales force for growth alone, which makes concessions in the terms of trade more likely, as salespeople look for ways to get customers to buy; overemphasizing production quality, which often results in gold-plated and slow production processes; tying receiv...Starting at €8.20
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La retirada audaz
Adner, Ron; Snow, Daniel C.Article HBS-R1003EInformation TechnologiesUna nueva tecnología superior emerge en el horizonte, amenazando su negocio existente. ¿Se esfuerza por hacer una transición sin problemas al mismo o, tal vez, intenta luchar y derrotarlo? Ambas respuestas pueden perder estrategias. Una tercera frecuencia superior, opción, es una de "retiro negrita", con lo cual sus cedes empresa más de mercados establecida a la nueva tecnología, dominante y en lugar perseguir el posiciones menos vulnerables - no...Starting at €8.20
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One Company's Experience with AR (Spanish version)
Jouret, Guido; Morse, GardinerArticle HBS-S17064Information TechnologiesWhile the physical world is 3-D, most data is trapped on 2-D pages and screens. This gulf between the real and digital worlds limits our ability to exploit the volumes of information available to us. Augmented reality, a set of technologies that superimposes digital data and images on physical objects, is closing this gap. By putting information directly into the context in which we'll apply it, AR increases our ability to absorb and act on it. A...Starting at €8.20
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Implementing ERP (Spanish version)
Austin, Robert D.; Nolan, Richard L.; Cotteleer, MarkCase HBS-608S31Information TechnologiesReviews Cisco System's approach to implementing Oracle's Enterprise Resource Planning (ERP) software product. This case chronologically reviews the diverse, critical success factors and obstacles facing Cisco during its implementation. Cisco faced the need for information systems replacement based on its significant growth potential and its reliance on failing legacy systems. The discussion focuses on where management was particularly savvy in co...Starting at €8.20
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Bringing the Cloud to Earth (Spanish version)
Iansiti, Marco; Herman, KerryCase HBS-612S01Information TechnologiesAdam Famularo, general manager, Cloud Computing business, CA Technologies, and David Dobson, WVP and group executive, Customer Solutions Group, were preparing for a presentation on communicating and positioning CA Technologies' new strategy for cloud computing. Analysts had voiced concern over several 2010 acquisitions, and highlighted CA Technologies' need to clearly state its strategy and objectives and identify a compelling way to position and...Starting at €8.20
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Prediction Markets at Google (Spanish version)
Coles, Peter A.; Lakhani, Karim R.; McAfee, AndrewCase HBS-612S12Information TechnologiesIn its eight quarters of operation, Google's internally developed prediction market has delivered accurate and decisive predictions about future events of interest to the company. Google must now determine how to increase participation in the market, and how to best use its predictions.Starting at €8.20
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Relevant Costs and Revenues (Spanish version)
Schleifer, Arthur , Jr.Case HBS-803S09FinanceBasic background material for decision making under certainty and under uncertainty. Provides a framework under which a variety of costs and revenues, resulting from substitution, complementarity, capacity, etc., can be identified as relevant.Starting at €8.20