IESE (España)
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El liderazgo de los millennials: Rasgos de una generación
Stein, Guido; Mesa, Rafael; Martín, MiguelTechnical Note DPON-130Leadership and People Management, MarketingEsta nota tiene como objetivo explicar quiénes son los millennials, cuál es su origen y cómo es su forma de ser. Se trata de una generación especial -aunque todas lo sean a su modo- porque, sin llegar a ser revolucionaria, sí ha sido original al manifestar que no le acaba de gustar el mundo que le estamos legando. En los testimonios que aportamos más adelante, se lee que a menudo los millennials ceden a los hábitos sociales imperantes, como los q...Starting at €8.20
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The Leadership of Millennials: Profile of a Generation
Stein, Guido; Mesa, Rafael; Martín, MiguelTechnical Note DPON-130-ELeadership and People Management, MarketingThe aim of this technical note is to explain who millennials are, where they came from, and what they're like. Millennials are a special generation (though perhaps every generation is special in one way or another) because, though by no means revolutionary, they have been original in making it known that they're not entirely pleased with the world we're leaving them. In the testimonies we will present it is often clear that millennials go along w...Starting at €8.20
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The Impact of Social Networks on Millennials and Other Generations
Mesa Herrera, Rafael; Stein, Guido; Martín, MiguelTechnical Note DPON-142-EInformation Technologies, Knowledge and Communication, Leadership and People ManagementCategorizing people is not an easy task, given the peculiarities and nontransferable traits of each individual. There are only specific people living in a particular era. Thus, when we refer to generations, we fall back on a generalization aimed at reflecting what specific individuals born during the same period have in common. This helps to group them since, as José Ortega y Gasset stated, "we're molded by the times in which we live," especially...Starting at €8.20
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Las redes sociales: la influencia en los millennials y otras generaciones
Mesa Herrera, Rafael; Stein, Guido; Martín, MiguelTechnical Note DPON-142Information Technologies, Knowledge and Communication, Leadership and People ManagementLas personas no se dejan encasillar fácilmente, ya que cada una es irrepetible, y sus rasgos, intransferibles. Solo existen personas concretas que viven en una época específica. Por lo tanto, hablar de generaciones es caer en una generalización que pretende reflejar lo que tienen en común unos individuos concretos nacidos en un mismo periodo de tiempo, lo que ayuda a agruparlos, pues, tal como afirmaba José Ortega y Gasset, "estamos formados por ...Starting at €8.20