Ivey Business School (Canada)
-
Strategic Leadership Development: The New Frontier for Indian Firms
Ariff KachraArticle IVEY-9B11TE05-EStrategyThe need for effective business leaders in India is as intense as it is elsewhere. But the path that Indian firms take to develop effective leaders is considerably different from the path followed by North American firms. Indian managers are fixated on profits, yet if top Indian firms are to depend on leadership development organizations, then these organizations must promote research and teaching in six key areas, including developing and retain...Starting at €8.20
-
Uncle Betty's: Toronto's Most Innovative Chef-quality Diner
Ariff Kachra; Qasim PiraniCase IVEY-9B14M050-EEntrepreneurship, StrategyA couple who had moved to a new home in Toronto noticed that the area did not offer any dining options similar to the New York diners they had loved in their four years of living there. The couple, who had two young children, could not find a place nearby that was child-friendly and served chef-quality food. Rather than waiting for someone else to fill the gap in the upscale neighbourhood, the couple opened Uncle Betty’s. The restaurant was succe...Starting at €8.20
-
Rogers Communications Inc.
Ariff Kachra; Kevin MelhuishCase IVEY-9B11M015-EStrategyRogers Communications’ new president and chief executive officer (CEO) contemplated the future growth opportunities of the company. The CEO was taking control of Rogers at a high point — it was a powerful player in all areas of the telecommunications sector including wireless, television, Internet telephone, and landline telephone. However, competition in the industry was also at an all-time high and innovations were abounding. The CEO knew that ...Starting at €8.20
-
Starbucks (Spanish version)
Mary M. Crossan; Ariff KachraCase IVEY-9A98MS06StrategyStarbucks debe hacer frente a la cuestion de como la compania deberia aprovechar sus competencias en varias oportunidades de crecimiento, incluyendo la introduccion de sus cafes en McDonalds, la expansion de sus operaciones minoristas, y la utilizacion de la marca en otras areas de productos. El caso esta escrito de manera que los estudiantes necesiten identificar donde se encuentran las competencias mas importantes de Starbucks dentro de la cade...Starting at €8.20
-
Zenoti: Strengthen the Core or Stretch for Growth?
Malay Krishna; Karan Darshan ShahCase IVEY-W27839-EInformation Technologies, StrategyZenoti was a software-as-a-service (SaaS) unicorn based out of Bellevue, Washington. Zenoti’s SaaS was focused on back-office resource allocation and enabling multi-location spas and salons to digitize the consumer experience. After the latest round of funding, Zenoti’s chief executive officer, Sudheer Koneru, was keen to invest in artificial intelligence and other cutting-edge technologies to deliver an Uber-like experience to consumers. Other o...Starting at €8.20
-
ITC Hotels: Is Responsible Luxury Sustainable
Malay Krishna; Pooja MhapsekarCase IVEY-9B20M161-EStrategyIn 2018, ITC Hotels, a chain of luxury hotels based in India, achieved a distinct positioning with its branding, “ITC Hotels: Responsible Luxury.” The company intended to communicate its image of being environmentally sustainable, responsible to the localStarting at €8.20
-
Zoom Video Communications: Flash in the Pandemic or Enduring Success?
Malay Krishna; Gursimran GambhirCase IVEY-W24950-EStrategyZoom, a popular video conferencing service based out of San Jose, California was built from scratch to be a business-segment focused, easy-to-use video conferencing service. The program was created by Zoom Video Communications Inc., which was founded by Eric Yuan in 2012. After the outbreak of the COVID-19 pandemic in March 2020, the video conference market grew rapidly. Despite competing against much larger competitors, such as Microsoft Teams, ...Starting at €8.20
-
Zoom Video Communications: Flash in the Pandemic or Enduring Success? - Teaching Note
Malay Krishna; Gursimran GambhirTeaching Note IVEY-W24951-EStrategyTeaching note for product W24950.Starting at €0.00
-
ITC Hotels: Is Responsible Luxury Sustainable - Teaching Note
Malay Krishna; Pooja MhapsekarTeaching Note IVEY-8B20M161-EStrategyTeaching note for product 9B20M161.Starting at €0.00
-
Nokia Life Tools: A Strategic Innovation to Tap into India's Rural and Newly Urban Population
Ariff Kachra; M.B. Sarkar; Kirti Madhok SudCase IVEY-9B11M055-EMarketing, StrategyThe vice president and managing director of Nokia India needed to decide whether to undertake an all-India launch of Nokia’s newest service offering for emerging markets, called Nokia Lifetools (NLT). The NLT pilot was very successful, with consumer adoption and retention rates over 70 per cent. However, offering services and applications that came directly loaded onto a handset was new for Nokia, put it in direct competition with service provide...Starting at €8.20