Ivey Business School (Canada)
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Dolce & Gabbana: Racism, Stereotypes, or Being Funny
Ann Peng; Jiya HaiCase IVEY-9B20C004-ELeadership and People Management, StrategyOn November 21, 2018, the Italian luxury fashion brand Dolce & Gabbana (D&G) cancelled a show that was scheduled to take place in Shanghai, China, after controversial video advertisements and private Instagram messages, allegedly sent by Stefano Gabbana himself, went viral. The videos were seen by many to be racist, and they resulted in subsequent boycotts by Chinese celebrities and consumers. As D&G struggled to regain market share in China and ...Starting at €8.20
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Lakeside Automotive Ltd.: Digital Employee Recognition Amid Organizational Change
Kun Huo; Ann PengCase IVEY-9B19C020-ELeadership and People ManagementIn 2018, a dealership facilitator needed to decide whether to continue implementing the Thumbs Up application (app) at Lakeside Automotive Ltd., a family-owned car dealership in the Greater Toronto Area. The Thumbs Up app was a digital tool that enabled eStarting at €8.20
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Lakeside Automotive Ltd.: Digital Employee Recognition Amid Organizational Change - Teaching Note
Kun Huo; Ann PengTeaching Note IVEY-8B19C020-ELeadership and People ManagementTeaching note for product 9B19C020.Starting at €0.00
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Their Grass is Greener! Pay Conflict at Yuanbo Education Group - Teaching Note
Ann Peng; Hongling Jiang; Bing Qian LiangTeaching Note IVEY-8B19C014-ELeadership and People ManagementTeaching note for product 9B19C014.Starting at €0.00
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Jugnoo's Journey: Disrupting Traditional Markets Through Technology - Teaching Note
Khushbu Mahajan; Neera JainTeaching Note IVEY-8B18M157-EStrategyTeaching note for product 9B18M157.Starting at €0.00
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Jugnoo's Journey: Disrupting Traditional Markets Through Technology
Khushbu Mahajan; Neera JainCase IVEY-9B18M157-EEntrepreneurship, StrategyJugnoo started its journey in 2014 as an autorickshaw aggregator providing ride-hailing services in India. Since then, the brand had grown and expanded to include hyperlocal services and business solutions. By May 2018, Jugnoo had five services under its umbrella that were offered primarily through applications and covered both business-to-consumer and business-to-business markets. Jugnoo found itself in a very different market space from where i...Starting at €8.20
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BlewMinds: Leveraging Influencer Communication Strategies
Puja Agarwal; Neera JainCase IVEY-W25336-EKnowledge and CommunicationIn 2016, BlewMinds Consulting LLP was launched as a storytelling consulting start-up with the vision of touching and transforming five billion lives by 2030. One of the two co-founders was already well-known on the LinkedIn social network platform, with more than 600,000 followers. He was also recognized as one of the 25 Top Voices in India by LinkedIn for 2019. The company transformed 725,000 lives directly and 200 million readers indirectly thr...Starting at €8.20
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Gemini Edibles and Fats India: In Pursuit of Growth
Ira Acharya; Neera JainCase IVEY-9B18M006-EEntrepreneurship, Leadership and People Management, Marketing, StrategyIn 2017, Gemini Edibles and Fats India Private Limited (GEF India), a Hyderabad-based company, was in the business of trading, manufacturing, and marketing edible oils and fats. In the eight years since it was founded, GEF India had become the top-selling edible oil company across South India with a 40 per cent market share. The company wanted to double its current revenues by 2021, which would place it in competition with national producers. Con...Starting at €8.20
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Norwood WaterWorks, EMCO Corporation: Changing the Culture
Ann Peng; Ken MarkCase IVEY-9B16C030-EEntrepreneurship, Leadership and People ManagementIn September 2006, the general manager at Norwood Waterworks (Norwood) was faced with a difficult situation. Since his original employer, EMCO Corporation (Emco), acquired Norwood, he had been tasked with trying to turn around the new acquisition. Like Emco, Norwood was a distributor of building products and equipment in the waterworks industry. The company had three locations, all in Alberta. However, the general manager soon discovered that Nor...Starting at €8.20
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Xiamen Airlines: Pay for Performance
Wenhua Wu; Ann Peng; Gerard SeijtsCase IVEY-9B15C001-ELeadership and People Management, StrategyOn June 6, 2014, the deputy general manager of the human resources department of Xiamen Airlines, based in Xiamen, Fujian Province, China, discussed his company’s best practices at China's first national forum on aviation security. Since 2009, a significant reform in the company’s pilot compensation system had aimed to promote a stronger linkage between their pay and performance. Initial outcomes had been positive, with improved productivity and ...Starting at €8.20