Ivey Business School (Canada)
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City Water Tanzania (C): The Private Sector Experiment
Oana Branzei; Kevin McKagueCase IVEY-9B07M027A-EStrategyThis is a supplement to City Water Tanzania (A): Water Partnerships for Dar es Salaam, product #9B07M025 and is a two-part role-play. In this part (A) role-play, students take the position of Edward Lowassa, Tanzania's Minister of Water.Starting at €5.74
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City Water Tanzania (C): Striking a Deal
Oana Branzei; Kevin McKagueCase IVEY-9B07M027B-EStrategyThis is a supplement to City Water Tanzania (A): Water Partnerships for Dar es Salaam, product #9B07M025 and is a two-part role-play. In this part (B) role-play, students take the position of Cliff Stone, Biwater's former director of sales for Africa and now chief executive officer of City Water's management.Starting at €5.74
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E+Co: A Tipping Point for Clean Energy Entrepreneurship (A)
Oana Branzei; Kevin McKagueCase IVEY-9B07M054-EEntrepreneurship, StrategyThis case describes E+Co's approach to promoting clean energy entrepreneurship in developing countries and its current strategic challenge; how to scale up its business model to reach 100 million unserved or underserved people in the developing world by 2020. In the last 12 years E+Co was successful at demonstrating and validating an "enterprise centered model" which offered reliable access and improved energy efficiency to the poor in emerging e...Starting at €8.20
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Big Boss Cement Stirs Up Industry Competition in the Philippines - Teaching Note
Shweta Pandey; Sandeep Puri; Babak HayatiTeaching Note IVEY-8B18A055-EMarketingTeaching note for product 9B18A055.Starting at €0.00
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Air India: The Image Damage of “Pee-Gate”
Shraddha Puri; Shweta Pandey; Siddhant Puri; Sandeep PuriCase IVEY-W33710-EDecision Analysis, MarketingThis case describes unruly passenger behaviour on National Aviation Company of India Ltd.’s New York-Delhi flight. It elaborates on the airline crew’s failure to effectively address an elderly woman’s predicament and assuage her concerns after an inebriated passenger urinated on her. As a result, Air India was exposed to social media ridicule, public scorn, loss of customer loyalty and trust, and a severe dent in its brand image. With the plummet...Starting at €8.20
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Robinsons Retail Holdings Inc.: Navigating Rustan’s Acquisition
Sandeep Puri; Shweta Pandey; Babak HayatiCase IVEY-9B19A047-EMarketing, StrategyWith the acquisition of Rustan Supercenters Inc. (Rustan’s) in November 2018, Robinsons Retail Holdings Inc. (Robinsons) had become one of the top retailers in the Philippines, with over 1,800 stores. Although the acquisition brought Rustan’s network of mStarting at €8.20
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Robinsons Retail Holdings Inc.: Navigating Rustan’s Acquisition - Teaching Note
Sandeep Puri; Shweta Pandey; Babak HayatiTeaching Note IVEY-8B19A047-EMarketingTeaching note for product 9B19A047.Starting at €0.00
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Tea Connect: Exploring New Options - Teaching Note
Swati Soni; Sandeep Puri; Shweta PandeyTeaching Note IVEY-8B20A059-EMarketingTeaching note for product 9B20A059.Starting at €0.00
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Tea Connect: Exploring New Options
Swati Soni; Sandeep Puri; Shweta Pandey; Tina JainCase IVEY-9B20A059-EEntrepreneurship, Marketing, StrategyTea Connect, a chain of five tea cafés in India, had ended 2019 with sales revenues of ₹48.1 million. The co-founder of Tea Connect had the ambitious target of opening 20 cafés and achieving sales revenues of ₹200 million by 2020. The co-founder planned the renovation of the cafés to improve the speed of service, but he also wanted to launch Tea Connect–branded consumer packaged products. Three franchising offers for stores in Jaipur, Jodhpur, an...Starting at €8.20
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Value Chain Development: Care Kenya’s Challenge to Make Markets Work for the Poor (B)
Kevin McKagueCase IVEY-9B12M034-EEntrepreneurship, StrategyThis case is a supplement to Value Chain Development: Care Kenya’s Challenge to Make Markets Work for the Poor (A).Starting at €5.74