Stanford Graduate School of Business (USA)
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Intuit's Health Business Health Insurance Solutions
Levav J; Kiessig A; Sigelman RLCase SGSB-E474-EEntrepreneurshipThe Intuit’s Small Business Health Insurance Solutions case details a failed product launch experiment by Intuit, an innovative software company. The case first delves into Intuit’s history and competitive position. Then, the case discusses Intuit’s “customer development” and product launch processes. The company diligently researched its most promising potential product opportunities, and ultimately held a very successful trial for a health i...Starting at €8.20
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Intuit's Health Business Health Insurance Solutions - Teaching note
Levav J; Kiessig A; Sigelman RLTeaching Note SGSB-E474TN-EEntrepreneurshipTeaching note for case E478Starting at €0.00
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Blue River Technology (B)
Leslie M; Siegelman R; Kiessig ACase SGSB-E480B-EEntrepreneurshipBlue River Technology begins with background on company co-founder Jorge Heraud and the founding story of the enterprise. Blue River was created by Heraud and co-founder Lee Redden, who were both graduate students at Stanford University when they began exploring commercial opportunities for autonomous vehicles employing computer vision technology. The co-founders decided to focus on agricultural applications, with lettuce thinning as an initial...Starting at €5.74
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Managing Local Political Risk: Parking the Tata Nano (A) - (C) - Teaching note
Jha, S, Schifrin, DTeaching Note SGSB-P78TN-EEconomicsManaging Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata Motors must make about where in India to locate a manufacturing plant to build the Nano – the world’s cheapest car. The (A) case presents four possible locations, and the students must evaluate which...Starting at €0.00
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Managing Local Political Risk: Parking the Tata Nano (A)
Jha, S, Schifrin, DCase SGSB-P78A-EEconomicsManaging Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata Motors must make about where in India to locate a manufacturing plant to build the Nano – the world’s cheapest car. The (A) case presents four possible locations, and the students must evaluate which...Starting at €8.20
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Managing Local Political Risk: Parking the Tata Nano (B)
Jha, S, Schifrin, DCase SGSB-P78B-EEconomicsManaging Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata Motors must make about where in India to locate a manufacturing plant to build the Nano – the world’s cheapest car. The (A) case presents four possible locations, and the students must evaluate which...Starting at €5.74
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Managing Local Political Risk: Parking the Tata Nano (C)
Jha, S, Schifrin, DCase SGSB-P78C-EEconomicsManaging Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata Motors must make about where in India to locate a manufacturing plant to build the Nano – the world’s cheapest car. The (A) case presents four possible locations, and the students must evaluate which...Starting at €5.74
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La Boulange: Exiting to a Large Strategic Buyer (A)
Siegel R; Kiessig ACase SGSB-E478A-EEntrepreneurshipThis case is taught in a course called Formation of New Ventures and is intended to help students evaluate the pros and cons of a buyout from a strategic acquirer. Students are asked to first critically examine the working dynamic and governance structure between Rigo, Lepinard, and other leaders in the company. Then they are asked to evaluate the attractiveness of a buyout offer at a time when the company is fruitfully growing. Students are u...Starting at €8.20
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Blue River Technology (A)
Leslie M; Siegelman R; Kiessig ACase SGSB-E480A-EEntrepreneurshipBlue River Technology begins with background on company co-founder Jorge Heraud and the founding story of the enterprise. Blue River was created by Heraud and co-founder Lee Redden, who were both graduate students at Stanford University when they began exploring commercial opportunities for autonomous vehicles employing computer vision technology. The co-founders decided to focus on agricultural applications, with lettuce thinning as an initial...Starting at €8.20
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Blue River Technology (A) and (B) - Teaching note
Leslie M; Siegelman R; Kiessig ATeaching Note SGSB-E480BTN-EEntrepreneurshipTeaching note for cases E480Starting at €0.00