INSEAD (France)
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Alibaba en el Blockchain: Integrar Los Envíos de Dinero Basados en Blockchain en los Servicios en la Nube
Jason P, Davis; Minh,Vo; Anne YangCase INSEAD-6442SPEntrepreneurshipWhen Alibaba, China’s leading digital platform and cloud-based services company, fails to acquire the US firm Moneygram, CEO Jack Ma decides to go it alone and develop a digital strategy using blockchain technology as the basis for a global remittance service, GCash, within its cloud services business. Alibaba’s financial services affiliate Ant Financial, begins by targeting cross-border money transfers made by domestic workers in Hong Kong who r...Starting at €8.20