Default Category
-
Chocolates El Rey (Spanish Version)
Deshpande, Rohit; Herrero, Gustavo A.; Cuellar, Regina GarciaCase HBS-512S09MarketingA finales de noviembre de 2006, Jorge Redmond, presidente de Chocolates El Rey, convocó a una reunión con la alta dirección para discutir la estrategia de crecimiento de la compañía. Una parte relativamente pequeña firma con ventas de alrededor de $ 14 millones, El Rey produce el chocolate de alta calidad hecha con granos de cacao venezolano de origen único. La firma vendió sus chocolates en cuatro segmentos diferentes - servicios de alimentación...Starting at €8.20
-
Joe Smith's Closing Analysis (A) (Spanish Version)
Applegate, Lynda M.; Khurana, RakeshCase HBS-808S07Knowledge and CommunicationDestacados dar y recibir retroalimentación en un salón de clases de MBA.Starting at €8.20
-
Turnaround to Growth (Spanish version)
Applegate, Lynda M.; Collins, ElizabethCase HBS-810S22Leadership and People ManagementDescribes IBM's decade of transformation. Provides background on the company's history and the factors that led to its near death in the early 1990s and to its remarkable turnaround during Lou Gerstner's reign as CEO. A rewritten version of an earlier case.Starting at €8.20
-
IBM's Decade of Transformation: Uniting Vision and Values (Spanish Version)
Applegate, Lynda M.; Austin, Robert D.; Heckscher, Charles C.; Michael, Boniface; Collins, ElizabethCase HBS-811S18Leadership and People ManagementComplementa el caso (A). Un resumen no está disponible para este producto.Starting at €8.20
-
The Brink of Bankruptcy (Spanish version)
Applegate, Lynda M.Case HBS-815S01EntrepreneurshipEnables a thorough analysis of the Amazon.com business model and its evolution from 1994 to 2001. The case ends with the company poised on the brink of bankruptcy, and enables discussion of how to turnaround the company and leverage proprietary assets.Starting at €8.20
-
Embraer: La líder global en jets regionales
Ghemawat, Pankaj; Herrero, Gustavo A.; Monteiro, Luiz FelipeCase HBS-706S37StrategyEmbraer es la historia de una empresa de un país en desarrollo, Brasil, que se ha convertido en el líder en un campo de alta tecnología, aviones regionales de pasajeros. primera familia de aviones regionales de Embraer ha tenido un gran éxito y, en el momento del caso, se ha embarcado en un importante compromiso con una segunda, más grande familia. Al mismo tiempo, sin embargo, está envuelto en una amarga disputa en la Organización Mundial del Co...Starting at €8.20
-
Grupo Elektra (Spanish Version)
Arnold, David J.; Herrero, Gustavo A.; Monteiro, Luiz FelipeCase HBS-503S39MarketingGrupo Elektra es la compañía de financiamiento de consumo de América Latina basado en las ventas a crédito en sus productos no perecederos puntos de venta. Se ha comenzado a internacionalizarse en América Latina, pero ahora debe decidir si para entrar en el mercado hispano de EE.UU., y cuál de sus dos negocios principales (al por menor y finanzas) para enfatizar.Starting at €8.20
-
Club Atletico Boca Juniors (Spanish version)
Elberse, Anita; Herrero, Gustavo A.; Ballve, AlbertoCase HBS-509S06MarketingClub Atletico Boca Juniors is the most popular soccer club in Argentina and one of the most decorated clubs in the world. Throughout its storied history, the club has recruited and developed dozens of star players. In his eleven years at Boca Juniors, president Mauricio Macri has significantly increased the club's net worth and annual revenues. However, he faces a constant challenge to remain competitive on and off the field. In November 2006, Ma...Starting at €8.20
-
Globant
Khaire, Mukti; Herrero, Gustavo A.; Scott, CintraCase HBS-811059-EEntrepreneurshipThe case deals with an IT company born in Argentina in 2003 to provide software services to established companies in the developed world. After reaching sales of $57 million in 2010, the company ponders its next steps to achieve $500 million in revenues by 2015.Starting at €8.20
-
Connor Formed Metal Products (Spanish version)
Applegate, Lynda M.; Stoddard, Donna B.; Conrad, Melinda B.Case HBS-115S09Information TechnologiesConnor Formed Metal Products was a small, privately owned manufacturer of custom metal springs and stampings. Since becoming president in 1984, Bob Sloss had implemented many changes to the company's organizational structure, management control systems, and information systems. In particular, he introduced a computer system in one plant to track product jobs through the manufacturing process. Employees at every function and level of the company c...Starting at €8.20