HBSP (USA)
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Do Your Commitments Match Your Convictions? (Spanish version)
Sull, Donald N.; Houlder, DominicArticle HBS-R0501HLeadership and People Management"I'm too busy to do anything about it now." Unfortunately, unless a personal or professional crisis strikes, very few of us step back, take stock of our day-to-day actions, and make a change. In this article, London Business School strategy professors Donald Sull and Dominic Houlder examine the reasons why a gap often exists between the things we value most and the ways we actually spend our time, money, and attention. They also suggest a practi...Starting at €8.20
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Cómo piensan los líderes exitosos
Martin, RogerArticle HBS-R0706CLeadership and People ManagementEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. En busca de lecciones para aplicar en nuestras propias carreras, a menudo tratamos de emular lo que hacen los líderes eficaces. Roger Martin dice que este enfoque está fuera de lugar, ya que el trabajo se mueve en un contexto pu...Starting at €8.20
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The Execution Trap (Spanish version)
Martin, RogerArticle HBS-R1007DLeadership and People Managementhow to organize for innovation, motivate workers at all levels, sponsor creativity, and wield power effectively.Starting at €8.20
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Design Thinking: How Thinking Like a Designer Can Create Sustainable Advantage
Martin, RogerBook Chapter HBS-5497BC-EDesigners tend to actively look for new data points, challenge prevailing wisdom, and wonder about possible new worlds. However, to many middle managers, asking them to think like a designer is tantamount to asking them to be less productive and more subversive and flaky. For many leaders, the risk of breaking with time-tested data and experience in favor of innovation is too great. But for design-thinking expert Roger Martin, the real danger to ...Starting at €8.20
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Verizon Communications, Inc.: Implementación de un Balanced Scorecard de Recursos Humanos
Datar, Srikant M.; Epstein, Marc J.; Cott, JeremyCase HBS-103S02Accounting and ControlA principios de 2000, Verizon Communications implementó un cuadro de mando de Recursos Humanos equilibrado para evaluar la eficacia de los pagos y de gestión de recursos humanos. Este caso describe los beneficios de la tarjeta de puntuación y los desafíos de la medición y aplicación. La enseñanza de Propósito: los estudiantes para ayudar a entender: 1) cómo implementar un cuadro de mando, 2) cómo medir y mejorar la efectividad de las funciones de...Starting at €8.20
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Directing for All the Wrong Reasons (Spanish version)
Martin, RogerArticle HBS-F0606ALeadership and People ManagementBoard directors suffer from conflicts of interest just as managers do and, so, can't be trusted to act in shareholders' interests. The solution is to make directorship a high-profile public service.Starting at €8.20
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Two leading researchers discuss the value of oddball data (Spanish version)
Scherer, Stephen; Martin, RogerArticle HBS-F0911BStrategyRoger Martin, dean of the Rotman School of Management, talks with renowned autism and genomics researcher Stephen Scherer about how to tackle a big, messy problem.Starting at €8.20
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Don't Get Blinded by the Numbers (Spanish version)
Martin, RogerArticle HBS-F1103EStrategyRoger Martin on a new challenge facing business schools: how to teach managers to look beyond the data and use factors such as empathy and trust when making important decisions.Starting at €8.20
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The Innovation Catalysts
Martin, RogerArticle HBS-R1106E-EA few years ago the software development company Intuit realized that it needed a new approach to galvanizing customers. The company's Net Promoter Score was faltering, and customer recommendations of new products were especially disappointing. Intuit decided to hold a two-day offsite for the company's top 300 managers with a focus on the role of design in innovation. One of the days was dedicated to a program called Design for Delight. The cente...Starting at €8.20
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Bringing Science to the Art of Strategy
Lafley, A.G.; Martin, Roger; Rivkin, Jan W.; Siggelkow, NicolajArticle HBS-R1209C-EStrategyMany managers feel doomed to trade off the futile rigor of ordinary strategic planning for the hit-or-miss creativity of the alternatives. In fact, the two can be reconciled to produce novel but realistic strategies. The key is to recognize that conventional strategic planning, for all its analysis, is not actually scientific--it lacks the careful generation and testing of hypotheses that are at the heart of the scientific method. The authors out...Starting at €8.20