Darden University of Virginia (USA)
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Heinz Ketchup: Pricing the Product Line
Wilcox; Ronald T.; Goldberg; RebeccaCase DARDEN-M-0777-EMarketingAn iconic American brand must determine how to maximize net profit by increasing the sales of its highest-margin items in the face of constant retailer pushback including reduced shelf space and promotional support of those same products. This case is suitable for required MBA marketing courses as well as pricing and brand management electives at both the undergraduate and MBA levels. The analytics of the case assume that students can calculate b...Starting at €8.20
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The Ins and Outs of Open Innovation
Chao, Raul O.Technical Note DARDEN-OM-1495-EService and Operations ManagementThis technical note explores open innovation--initiatives that are executed with organizations or individuals outside the typical boundaries of the R&D organization. Through a broadening of the interpretation of open innovation, the note aims to help managers who are trying to be more open with their innovation initiatives. Understanding what works or what doesn’t work in different settings helps answer questions such as these: What types of proj...Starting at €8.20
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What Is Operations Management?
Chao, Raul O.Technical Note DARDEN-OM-1586-EService and Operations ManagementThis technical note outlines some basic concepts in operations management. This includes defining exactly what operations management is all about, explaining the key components of operations management, and understanding the types of decisions that are typically taken in operations management settings. The technical note is appropriate for an operations management course at the advanced undergraduate or graduate level.Starting at €8.20
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Innovation Strategy at Microsoft: Clouds on the Horizon - Teaching Note
Chao, Raul O.; Goldberg, RebeccaTeaching Note DARDEN-OM-1387TN-EService and Operations ManagementTeaching note for product OM-1387Starting at €0.00
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United Beverages: Product Development Genius or One-Hit-Wonder? - Teaching Note
Chao, Raul O.; Goldberg, RebeccaTeaching Note DARDEN-OM-1335TN-EService and Operations ManagementTeaching note for product OM-1335Starting at €0.00
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How Operations Impacts Financial Performance
Chao, Raul O.; Goldberg, RebeccaTechnical Note DARDEN-OM-1779-EService and Operations ManagementThis note explains the building blocks of common financial performance metrics and show how operations affect those metrics. Return on assets (ROA) and return on equity (ROE) are two key measures of the financial performance of a firm. ROA captures the operational aspects of the firm while ROE captures the financing decisions of the firm.Starting at €8.20
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Harman International and KKR (A)
Simko, Paul J.; Dickerson, DarenCase DARDEN-C-2305-EAccounting and ControlWhen courted by KKR, Harman International was experiencing robust times. After several months of due diligence performed by KKR and its financial and legal partners, KKR announced that Harman International had agreed to be acquired in a private equity transaction valued at $8 billion. But by the time the documents pertaining to the Harman International/KKR transaction were on the table, the financial markets that had ridden on the enormous moment...Starting at €8.20
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Harman International and KKR (B)
Simko, Paul J.; Dickerson, DarenCase DARDEN-C-2311-EAccounting and ControlThis case provides the outcome of the scenario provided in the (A) case, C-2305, as KKR tries to get out of the deal with Harman due to its declining profit margins. At stake for KKR is the $225 termination fee. The drama abruptly ends when KKR agrees to invest in Harman after trying and failing to be able to use a MAC provision and fearing the distraction of a lengthy court battle. Harman then announces the establishment of a new management team...Starting at €5.74
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United States Patent and Trademark Office: Closing the Gap on Pendency in Class 705 Business Methods
Chao, Raul O.; McCray, LauranTechnical Note DARDEN-OM-1358-EService and Operations ManagementThe United States Patent and Trademark Office (USPTO) experiences overwhelming demand for patents in Class 705: Business Methods. The current resources and process design are not sufficient to handle the incoming patents, and the result is extremely long wait times for patents to be granted. This technical note describes the history of the USPTO, the Business Methods Class, and the process for granting patents.Starting at €8.20
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Innovation Strategy at Microsoft: Clouds on the Horizon
Chao, Raul O.; Kavadias, Stylianos (Stelios)Case DARDEN-OM-1387-EService and Operations ManagementMicrosoft employs 90,000 people and its products affect millions of users around the world every day. Developing the next version of Windows or Office is easy for Microsoft, but the company has struggled when it comes to more radical innovation. Intense competition from Google, Apple, and others threatens a business model that has delivered tremendous success over 25 years. This case highlights the strategic challenges facing Microsoft and provid...Starting at €8.20