Ivey Business School (Canada)
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Accounting Exam Irregularities in an MBA Program
David Hannah; Sarah Lord Ferguson; Michael ParentCase IVEY-9B19C005-ELeadership and People ManagementIn late September 2014, students in the Arnold School of Business (Arnold) full-time MBA program wrote an open-book managerial accounting exam. Immediately after the exam, one of the students, who was also vice-president academic of the Graduate Business Students Association (GBSA), was informed by a classmate that some students accessed the Internet for solutions during the exam. The GBSA representative knew she had to do something but was unsur...Starting at €8.20
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Methanex: Developing Strategy in a Commodity Industry
Daniel Shapiro; Carolyn Egri; Michael Parent; Adam J. MillsCase IVEY-9B13M066-EStrategyMethanex, the world’s largest producer of methanol, was a $2.5 billion global company based in Canada. Top management at Methanex undertook a quarterly risk review that included a systematic review of corporate strategy and the competitive landscape in the methanol industry. The review’s primary objective was to identify organizational risks and opportunities and to develop appropriate strategic responses for both short-term profits and long-term...Starting at €8.20
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Longxi Machinery Works - Quality Improvement (C) (Spanish version)
Robert Klassen; Larry Li; Tom GleaveCase IVEY-9A98DS03Service and Operations Management, StrategyEl grupo del control de calidad ha puesto varias contramedidas en ejecucion, y se han supervisado y se han divulgado los resultados. Un examen final es necesario determinar si este tipo de problema es probable repetirse, y donde mejora adicional se puede llevar a cabo en los sistemas de calidad de la compania. Este caso se disena para ser utilizado conjuntamente con (A) el caso, 9A98D001 y (B) el caso, 9A98D002.Starting at €5.74
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Siam Canadian Foods Co. Ltd. (Spanish version)
John R. Kennedy; Tony S. Frost; Tom GleaveCase IVEY-9A97GS03Entrepreneurship, StrategyEl director de gerente y fundador de la compania Siam Canadian Foods Co. Ltd., basados en Bangkok consideraba las oportunidades de negocio emergentes en el pais vecino Birmania (tambien conocida como Myanmar). Aunque relativamente sea subdesarrollado comparado al resto de Asia Sur-Oriental, Birmania estuvo experimentando niveles aumentados de actividad de la inversion extranjera estos ultimos anos. Tailandia, que habia considerado entrar en Birma...Starting at €8.20
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Five Star Beer - Pay for Performance (Spanish version)
Brian Golden; Tom GleaveCase IVEY-9A98CS04Entrepreneurship, Leadership and People Management, StrategyEl presidente y gerente general estan revisando un sistema de pago por desempeno. El presidente necesita determinar si estos sistemas estan apropiadamente disenados con el fin de asegurar la mas alta calidad del producto a progresivamente bajos costos. De lo contrario, necesita considerar como sugerir que estos y otros sistemas sean modificados a fin de lograr los objetivos de costo y calidad.Starting at €8.20
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Longxi Machinery Works ) Quality Improvement (A) (Spanish version)
Robert Klassen; Larry Li; Tom GleaveCase IVEY-9A98DS01Service and Operations Management, StrategyEl ingeniero auxiliar en el departamento termal del tratamiento de una empresa propiedad del gobierno en China ha recibido la aprobacion para la formacion de un nuevo grupo del control de calidad para reducir el alto indice del defecto de una parte critica. El concepto total de la calidad se presenta dentro del contexto de un problema especifico de la calidad, a el cual anima a estudiantes determinan el sistema de calidad de la compania y aplican...Starting at €8.20
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WaterCo Customer Information and Billing System (A)
Michael ParentCase IVEY-9B16E003-EInformation Technologies, StrategyWaterCo's new customer information and billing system (CIBS), its largest information technology (IT) project ever, was over-budget and very late, with no end in sight. In the (A) case, the board of directors must decide what action to take with regards to management's actions, and regarding the project contractor. The (B) case, 9B16E004, outlines what happened afterwards. The cases span a 10-year period from inception to litigation. The case is ...Starting at €8.20
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SalinaBear: Monetizing a YouTube Profile
Michael Parent; Anjali Bal; Karen RobsonCase IVEY-9B12A063-EEntrepreneurship, MarketingA recent business school graduate has enjoyed moderate success with her YouTube channel, which is devoted to videos detailing how to artistically transform T-shirts into unique fashion items. The entrepreneur has successfully monetized the site by allowing YouTube to place ads on it, through the YouTube Partner Program. The case outlines the entrepreneur’s efforts, describes her participation in YouTube’s Partnership Program and asks students to ...Starting at €8.20
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United Airlines and Captain Denny Flanagan (Spanish version)
Colin Campbell; Niall Piercy; Michael Parent; Karen RobsonCase IVEY-9B14AS025MarketingThis case follows a day in the life of Captain Denny Flanagan. A United Airlines pilot for nearly a quarter of a century and a former naval aviator, Flanagan has created and championed a campaign to radically change the nature of air travel — putting good customer service at the heart of everything the airline does and reaching back, in some way, to the golden age of air travel. Examples of his service include ordering food for passengers of dela...Starting at €8.20
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Swimming in the Virtual Community Pool With PlentyofFish
Michael Parent; Wilfred Cheung; Chris Ellison; Prarthana Kumar; Jeremy Kyle; Stacey MorrisonCase IVEY-9B08M015-EEntrepreneurship, StrategyPlentyofFish.com is the world's most profitable website on a per capita basis, the 96th most popular website in terms of page views, and the most popular online dating site in existence. Remarkably, it is managed by its owner and founder and only one other employee. It is a free dating site that generates $10 million in ad revenues per year, and a profit to the owner in excess of $9 million. The case describes PlentyofFish.com's stellar growth in...Starting at €8.20