Car Collision Center, Barcelona

Description

Car Collision Center Barcelona is a business concept developed by a group of MBA students during their MBA. It aims to remedy the market inefficiency of having many small body shops in Barcelona, resulting in higher costs and longer process times. To do so, they want to pool demand for car body work after traffic accidents in a large facility and collaborate with insurance companies. These will benefit from projected lower costs of repair and lower affiliated costs due to faster throughput time.

Learning Objective

The case can be used to assess the viability of a business plan - or it can be used as an excercise in Jackson networks (queuing). In both instances the question to discuss is the viability of the business concept.

Keywords

Business Models capacity Cost-benefit Analysis Entrepreneurs Logistics Production Top management