HBSP (USA)
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Design Thinking and Innovation at Apple (Spanish version)
Thomke, Stefan; Feinberg, BarbaraCase HBS-610S10Entrepreneurship1) design thinking; 2) product development strategy and execution; 3) CEO as chief innovator; and 4) bold business experimentation.Starting at €8.20
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Pravost Consulting Services
Wasynczuk, Andrew; Chang, Tiffany Y.Case HBS-918033-ELeadership and People ManagementPravost Consulting Services considers a division manager's response to the stringent demands of his boss who lambasts him for the division's weak performance. Six months earlier Jakub Kowalski, CEO of Pravost, promoted Viktor Novak to head up the faltering Pravost Consulting Services (PCS). For the most recent two quarters, however, PCS proved to be unfertile ground for Novak who failed to reach Kowalski's (or his own) goals for the division. Kow...Starting at €8.20
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Jan Carlzon, CEO de SAS (A)
Bartlett, Christopher A.; Elderkin, Kenton W.; Feinberg, BarbaraCase HBS-305S18Leadership and People ManagementDescribe las acciones de Jan Carlzon al asumir la responsabilidad del director general de SAS en un momento de dificultades económicas y de organización. Después de trazar el desarrollo de Carlzon como gerente, se centra en la forma en que se desarrolló, a continuación, comunica una misión estratégica clara y motivadora para convertirse en "Línea aérea de mejor empresario del mundo." Después de una recuperación espectacular, problemas de organiza...Starting at €8.20
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Verisk: Trailblazing in the Big Data Jungle
Wasynczuk, Andrew; Gino, Francesca; Sameh, KarimCase HBS-919014-EThis case revolves around Verisk Analytics' initiatives to drive innovation throughout the firm's many business verticals. Verisk, originally named ISO, started life as an insurance rating agency in the early 1970s, acting as an intermediary between insurance companies and state governments. Over time, the firm transformed from being a non-profit to a for-profit entity, while expanding its lines of business to realms other than insurance. By both...Starting at €8.20