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Learning From the Entrepreneurial Icebreakers
Prats Moreno, Mª Julia; Sosna, Marc; Sysko-Romanczuk , SylwiaArticle ART-2592-EEntrepreneurship, Innovation and Change, StrategyThis article shares the insights of "entrepreneurial icebreakers" -- business pioneers who launched private companies in Central and Eastern Europe after the fall of the Berlin Wall and who expanded beyond national borders by clearing pathways for themselves and others into international markets around the globe. In documenting the obstacles they had to cut through to get to where they are today, we show the path to break inflexible, outdated str...Starting at €8.20
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Nacre (A): la transformación de una idea de laboratorio a una empresa de alto crecimiento: Los retos de comercializar un dispositivo tecnológico innovador
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-2Entrepreneurship, Innovation and ChangeEste caso habla sobre un director general que se puso al frente de una spin-off creada a partir de un instituto de investigación, se convirtió en el primer empleado de la nueva empresa y trató de convertir esa idea de laboratorio en un prototipo con el objetivo de producirlo industrialmente y venderlo finalmente a un cliente muy exigente, afrontando entre tanto varias crisis notables. Además de las dificultades para conseguir que el producto (un...Starting at €8.20
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JacobsRimell (B): una apuesta única que da sus resultados: Decisiones y consecuencias
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-9Entrepreneurship, Innovation and ChangeEste caso B sobre una joven compañía tecnológica del Reino Unido respaldada por capital riesgo que trata de recuperarse de una crisis casi definitiva no puede impartirse de forma aislada, pues es una continuación directa del caso "JacobsRimell (A): cómo evitar la quiebra". En esta segunda parte se comentan las decisiones que adoptó la empresa durante y después de su casi definitiva crisis (provocada por la pérdida de dos contratos importantes en...Starting at €8.20
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Nacre (B): una cuesta empinada y arriesgada hacia el éxito: Decisiones y consecuencias
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-7Entrepreneurship, Innovation and ChangeEste caso B no puede impartirse de manera aislada, pues es una continuación directa del caso "Nacre: cómo convertir una idea de laboratorio en una empresa de alto crecimiento" (A) [EFC-2-E]. En el caso B se describen las decisiones y medidas estratégicas del director general y cómo esta empresa (que tan sólo tenía entre 12 y 15 empleados en aquel momento y subcontrataba los servicios de un gran fabricante) consiguió finalmente cerrar un contrato...Starting at €8.20
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Nacre (A): Turning a Lab Idea into a High-Growth Firm: The challenges of bringing an innovative device technology to market
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-2-EEntrepreneurship, Innovation and ChangeThis FocusCase is about a CEO who took over a spin-off from a research institute, became the new firm's employee #1 and tried to turn this lab idea into a prototype, then get it ready for industrialization, and finally sell it to a very demanding client, while facing some significant crises on this way. Beside the challenge of getting the product (an integrated hearing protection and communication device) working and a painful failure with a cont...Starting at €8.20
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Forbind Systems (A): gestión de crisis desde el primer día...: Un CEO principiante y nuevo en la empresa debe capear el temporal en tiempos de crisis
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-10Entrepreneurship, Innovation and ChangeEste caso lo protagoniza una joven compañía tecnológica danesa respaldada por capital riesgo dedicada a la creación de software para la cadena de suministro. Para su propia sorpresa, Jacob, que acababa de incorporarse como vicepresidente de Ventas, fue nombrado director general de la compañía. Dejando a un lado el reto personal, pronto percibió que la empresa tenía problemas notables. Los contratos vigentes no eran óptimos para la empresa, el mod...Starting at €8.20
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JacobsRimell (A): Leading out of Bankruptcy: A CEO takes on the role of "bad cop" to save a failing UK software company
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-8-EEntrepreneurship, Innovation and ChangeThis FocusCase is about a young VC-backed technology company in the UK, trying to turn around from a near-death crisis. The company offered a technology related to the management of broadband access, VoIP and digital television (DTV) services to large TelCos and cable providers, but is on the verge of bankruptcy after they have unexpectedly lost two large contracts within a very short time. The VC firm is bringing in a new (first-time) CEO in ord...Starting at €8.20
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JacobsRimell (B): A One-Shot Bet Pays Off: Decisions & Consequences
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-9-EEntrepreneurship, Innovation and ChangeThis case B about a young VC-backed technology company in the UK, trying to turn around from a near-death crisis cannot be taught as a stand-alone case, but is a direct continuation of the FocusCase "JacobsRimell (A): Leading out of Bankruptcy". This second part illustrated the decisions the firm took during and after the crisis (caused by having unexpectedly lost two large contracts within a very short time) with regard to financing, market focu...Starting at €8.20
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Ericsson: Leading in Times of Change
Narayandas, Das; Beyersdorfer, DanielaCase HBS-507074-ELeadership and People ManagementTo maximize their effectiveness, color cases should be printed in color. After its dramatic corporate turnaround, the Swedish telecom infrastructure company Ericsson hires a new CEO to bring the former Swedish flagship company back on track. Puts students in the shoes of Carl-Henric Svanberg, an industry outsider and CEO of locks group Assy Abloy, who does not hesitate a moment when he gets the call in early 2003. Looks back on the reasons for Er...Starting at €8.20
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Reinventing Ericsson
Narayandas, Das; Beyersdorfer, DanielaCase HBS-507075-ELeadership and People ManagementTo maximize their effectiveness, color cases should be printed in color. Carl-Henric Svanberg, CEO of the Swedish telecom infrastructure company Ericsson, has to reorganize the recovering company in late 2003 after a major industry downturn. He is convinced that only a more market-orientated and customer-focused organization will be able to remain competitive in this maturing, high-technology focused industry. Presents his change project, in whic...Starting at €8.20