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RFID at the METRO Group (Spanish version)
Ton, Zeynep; Dessain, Vincent; Stachowiak-Joulain, MonikaCase HBS-610S05Service and Operations ManagementIntroduces radio frequency identification (RFID) as the next generation of automatic identification technologies that is expected to improve the performance of retail supply chains through reduced shrink, increased product availability, and improved labor productivity. Showcases the implementation of the technology by the METRO Group, the world's third-largest retailer. Places students in the position of Dr. Gerd Wolfram, managing director of MET...Starting at €8.20
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Global Knowledge Management at Danone (A) (Spanish version)
Edmondson, Amy C.; Moingeon, Bertrand; Dessain, Vincent; Jensen, Ane DamgaardCase HBS-610S14StrategyThis case explores French consumer goods company Danone's novel approach to knowledge management. In 2007, Human Resource Chief (Executive Vice President) Franck Mougin assesses the company's knowledge-sharing tools and considers his options going Forward. Through informal knowledge marketplaces and sharing networks, Danone had helped managers connect with each other and share good practices peer-to-peer, rather than relying on traditional hierar...Starting at €8.20
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AREVA T&D (Spanish version)
Raman, Ananth; Dessain, Vincent; Damgaard Jensen, Ane; Kristinsdottir, Gudrun UrfalinoCase HBS-610S24Knowledge and CommunicationPara maximizar su eficacia, los casos de color deben imprimirse en color. El caso explora el rápido tiempo de respuesta y altamente eficaz en el negocio, centrándose en las operaciones de la división de transmisión y distribución de AREVA (T & D). La división estaba luchando en 2004, cuando recién nombrado CEO Philippe Guillemot y su equipo mejoró el rendimiento sustancialmente, centrándose en cuatro palancas de reajuste industrial - huella, apro...Starting at €8.20
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Alessi: Evolución de una Planta Italiana de Diseño (B)
Moon, Youngme; Dessain, Vincent; Sjoman, AndersCase HBS-508S10MarketingPara maximizar su eficacia, los casos de color deben imprimirse en color. Desde la década de 1970, el arquitecto y diseñador de renombre mundial, Alessandro Mendini, ha actuado como asesor y consejero de Alessi, el italiano fábrica de diseño de artículos para el hogar. Al discutir el papel de Mendini como director de arte, el caso presenta el lado artístico de Alessi, donde ambiciones de diseño tienen que equilibrarse con las consideraciones come...Starting at €5.74
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OTISLINE (A) (Spanish version)
McFarlan, F. Warren; Stoddard, Donna B.Case HBS-102S22Information TechnologiesDescribes the company's use of information technology to strengthen its position in the elevator sales and service market. Also demonstrates how information technology can be used to better manage and control a large geographically dispersed service organization. This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to student...Starting at €8.20
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Connor Formed Metal Products (Spanish version)
Applegate, Lynda M.; Stoddard, Donna B.; Conrad, Melinda B.Case HBS-115S09Information TechnologiesConnor Formed Metal Products was a small, privately owned manufacturer of custom metal springs and stampings. Since becoming president in 1984, Bob Sloss had implemented many changes to the company's organizational structure, management control systems, and information systems. In particular, he introduced a computer system in one plant to track product jobs through the manufacturing process. Employees at every function and level of the company c...Starting at €8.20
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Pacific Bell: la reingeniería de Centrex
Stoddard, Donna B.; Jarvenpaa, SirkkaCase HBS-117S17Information TechnologiesDescribe el rediseño y puesta en marcha del nuevo proceso de las órdenes para un producto estrella en el Pacific Bell. Pacific Bell es una de las compañías de funcionamiento regionales de Bell compone de siete unidades de negocio. En lugar de implementar el nuevo proceso, las funciones y tecnología de la información propuesto por el equipo de diseño original, cada unidad de negocio regional implementado aquellas piezas que más rápidamente se trad...Starting at €8.20
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Cobertura del riesgo cambiario en EADS
Kester, W. Carl; Dessain, Vincent; Misztal, KarolCase HBS-218S03FinanceEn 2008, EADS, el grupo aeroespacial europeo que posee Airbus, se enfrentan a la decisión de la mejor manera de cubrir un desajuste importante y creciente entre sus ingresos en dólares y en euros sus costes de fabricación. En concreto, la empresa necesitaba para decidir si continuaría cobertura principalmente con contratos a plazo, pero en cantidades mucho más altas y a tasas cada vez más desfavorables, o para romper con la práctica anterior y co...Starting at €8.20
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Preserve the Luxury or Extend the Brand (HBR Case Study)
Beyersdorfer, Daniela; Dessain, VincentArticle HBS-R1101X-EMarketingMany luxury brands are able to command high prices because of their excellent quality, solid reputation, and limited availability. But it can be tricky both to maintain that cachet and continue to grow if the next generation of consumers is completely priced out of your market. Fictional winemaker Chateau de Vallois, a traditional estate with centuries of experience in producing luxury wines, faces that dilemma and is now considering whether to l...Starting at €8.20
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Bonuses in Bad Times (HBR Case Study and Commentary)
Beyersdorfer, Daniela; Dessain, Vincent; Ton, ZeynepArticle HBS-R1207R-ELeadership and People ManagementIt's 2008 and Spanish food retailer Superado is on course to miss its financial targets. According to company policy, this means that Superado should withhold all bonuses for the year. But the company has an unbroken tradition of paying out bonuses and treating its workforce well--and it enjoys low staff turnover and high productivity as a result. In this fictionalized case study, based on a Harvard Business School case by Zeynep Ton and Simon Ha...Starting at €8.20