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Shouldice Hospital Ltd.
Heskett, James L.Case HBS-683068-EService and Operations ManagementVarious proposals are set forth for expanding the capacity of the hospital. In assessing them, serious consideration has to be given to the culture of the organization and the importance of preserving it in a service delivery system. In addition to issues of capacity and organizational analysis, describes a well-focused, well-managed medical service facility that may well point the way to future economies in the field.Starting at €8.20
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Digital Equipment Corp.: The Endpoint Model (A) (Spanish Version)
Garvin, David A.; Simpson, JanetCase HBS-605S11Service and Operations ManagementDescribe una estrategia de fabricación integral diseñado para reducir sustancialmente el tiempo de ciclo de órdenes (es decir, el tiempo entre la colocación de un pedido por un cliente y su entrega al cliente). Para poner en marcha la estrategia digital ha adoptado la fabricación de planificación de recursos (MRP II). El caso permite a los estudiantes para evaluar los pros y los contras de la estrategia que requiere una rápida información fluye y...Starting at €8.20
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Change Through Persuasion (Spanish version)
Garvin, David A.; Roberto, Michael A.Article HBS-R0502FLeadership and People ManagementThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Faced with the need for a massive change, most managers respond predictably. They revamp the organization's strategy, shift around staff, and root out inefficiencies. They then wait patiently for performance to improve--only to be bitterly disappointed because they...Starting at €8.20
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Putting the Service-Profit Chain to Work (HBR Classic) (Spanish version)
Heskett, James L.; Jones, Thomas O.; Loveman, Gary W.; Sasser, W. Earl, Jr.; Schlesinger, Leonard A.Article HBS-R0807LService and Operations Managementinvestment in people, technology that supports frontline workers, revamped recruiting and training practices, and compensation linked to performance. They also express a vision of leadership in somewhat unconventional terms, referring to an organization's "patina of spirituality" and the "importance of the mundane." In this article, Heskett, Jones, Loveman, Sasser, and Schlesinger take a close look at the links in the service-profit chain, which...Starting at €8.20
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The Surprising Power of Online Experiments (Spanish version)
Kohavi, Ron; Thomke, StefanArticle HBS-R1705EService and Operations ManagementAt Bing a small headline change an employee proposed was deemed a low priority and shelved for months until one engineer decided to do a quick online controlled experiment--an A/B test--to try it out. The test showed that the change increased revenue by an astonishing 12%. It ended up being the best revenue-generating idea Bing ever had, worth $100 million. That experience illustrates why it's critical to adopt an "experiment with everything" ap...Starting at €8.20
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Siemens AG: Global Development Strategy (A) (Spanish Version)
Thomke, Stefan; Nimgade, AshokCase HBS-604S22Service and Operations ManagementDescribe cómo Siemens, el gigante de la ingeniería eléctrica alemana, ha desarrollado y gestiona I + D global en su gran Información y Redes de Comunicaciones división (ICN). En 1994, Siemens abrió su centro de Bangalore (India), que ahora se ha convertido en uno de sus mayores centros regionales de desarrollo fuera de Alemania. Con Bangalore pidiendo una mayor independencia y autonomía de gestión de recursos, la alta dirección tiene que decidir ...Starting at €8.20
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From Concept to Production (A) (Spanish version)
Garvin, David A.; Field, Lee C.; Simpson, JanetCase HBS-606S20Service and Operations ManagementDescribes the evolution of the Boeing 767 from the conception of the project to the start of manufacturing. Shows how the company manages an enormously complex and risky project and introduces students to a variety of estimating and management tools. The decision issue involves the shift from three-person to two-person cockpits and whether rework should be done in-line (without removing planes from the flow of production) or off-line (after initi...Starting at €8.20
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General Electric--Thermocouple Manufacturing (A) (Spanish Version)
Garvin, David A.; Detreville, SuzanneCase HBS-607S08Service and Operations ManagementGE está considerando la introducción de un sistema de producción "just-in-time" para reducir el inventario en su área de fabricación termopar. Los estudiantes de casos se presenta con una descripción del actual sistema de gestión de inventario, el proceso de producción, y las perspectivas de diferentes personas en la planta. La cuestión es cómo GE debe proceder con la introducción de este sistema.Starting at €8.20
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PPG: Developing a Self-Directed Work Force (A) (Spanish Version)
Garvin, David A.; Klein, NormanCase HBS-609S15Service and Operations ManagementPPG ha construido una planta de vidrio del estado de la técnica en Berea, Kentucky. La planta está persiguiendo el objetivo de una "fuerza de trabajo autodirigido." El caso describe el progreso hasta la fecha y los problemas no resueltos de gestión. Estos incluyen preguntas sobre rotación de turnos, las oportunidades de promoción, evaluación y supervisión de los empleados, el papel de los empleados en el establecimiento de la política, y si es o ...Starting at €8.20
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Design Thinking and Innovation at Apple (Spanish version)
Thomke, Stefan; Feinberg, BarbaraCase HBS-610S10Entrepreneurship1) design thinking; 2) product development strategy and execution; 3) CEO as chief innovator; and 4) bold business experimentation.Starting at €8.20